Using artificial intelligence to design better mobile app user experience

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  1. Over the last couple of years, artificial intelligence (AI) has been incredibly popular across multiple digital mediums. Whether its conversational chatbots, data analytics or everything in between- given its flexibility and convenience, this technology is now used for a range of purposes. But how does it affect mobile app user experience? Can you really alter the experience of end-users with AI? Also, how can a developer implement artificial intelligence to enhance the user experience?
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.