Hello, Collaboration! How the Future of A.I. Lies With Brand Cross-Pollination

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  1. For a few years now, there have been rumblings that virtual assistants might actually start talking to one other. And in a pretty hilarious feat, people have figured out how to literally get Alexa, Siri and Google Assistant to chatter together in an endless loop. While this was entertaining, its the real-life partnership that Amazon and Microsoft have formed to have their virtual assistants truly talk to each other that is worth paying attention to. Both companies are enabling Microsofts business and productivity-focused Cortana to engage with Amazon's consumer- and ecommerce-focused Alexa. A command of Cortana, open Alexa will enable Microsoft users to do things such as control smart devices in their homes, or access any of the other third-party skills available on Alexa such as making a payment on a credit card, ordering a pizza or even turning their Anova Precision Cooker up a few degrees.
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